Ann LT

Ann Lưu-Trọng is a storyteller. Through her len, she captures the beauty of isolation, displacement, and solitude. Her photography is often mysterious and ambiguous—leaving her visual narratives open to interpretation.

To showcase her work, I settled on a dark mode. The user interface recedes to the background to put the attention on the photography. The homepage features a random photo as a teaser while the individual galleries showcase specific themes.

For typography, I chose Roboto Flex, designed by David Berlow, Santiago Orozco, Irene Vlachou, Ilya Ruderman, Yury Ostromentsky, and Mikhail Strukov, for its robustness and no-nonsense finesse.

The site is designed and developed using HTML, CSS, and bit of JavaScript and PHP.

Personal Brand

Even though Ann LT has a presence on social media, such as Flickr, Instagram, and Facebook, she would like to have her own website. She posts her works on social media, but they get lost in the infinite scroll of materials. In addition to moving at lightning speed, these social platforms dictate how her photos are displayed.

On the other hand, her own website gives her complete control to present her works, in which she has meticulously selected each photo for the homepage and the galleries. Her website also gives her viewers a chance to slow down and absorb her works without constant distractions including annoying ads and third-party scripts.

One of the many advantages of having her website is the freedom to tell her own story. Owning her personal website is owning her personal brand.

I invite you to visit annlt.com.

Praise

Big thanks, Donny! I really appreciate all your patience, input, and support throughout the process. Couldn’t have done it without you.